Social information processing theory focuses on the social processes that occur when two or more people are engaged in communication, similar to theories such as social presence theory, social penetration theory, and uncertainty reduction theory.What makes SIP different from these theories is its distinct focus on communication mediated solely by information and communications technologies.
Different preference of mate can be selected such as non- smoker, non- drinker and same interest in sports.
Examining messages exchanged via email, twitter, Facebook, websites, and blogs, the authors analyze communication issues of ongoing importance in relationships including deception, disclosure, identity, influence, perception, privacy, sexual fidelity, and social support.
The book examines subjects that attract intense student interestùincluding online performance of gender, online dating, and using computer-mediated communication to achieve family/work life balanceùand will inspire further research and course development in the area of computer-mediated communication in personal relationships. D., University of Oklahoma) is Professor in Communication at the University of Oklahoma.
While other media theories exist, such as media richness theory and uses and gratifications theory, SIP specifically focuses on relationships entirely mediated online.
Unlike some theories that are rooted in other theoretical perspectives from various fields of study, SIP was conceptualized, in part, by addressing the shortcomings of other theories that addressed communication mediums.